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Neuu Hair

The slick back you can restyle for days

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At a glance

Neuu Hair is a founder-led beauty brand based in Australia, founded by Anna-Gabriella. The slick back you can restyle for days.

Founder
Anna-Gabriella
Based in
Australia
Category
Beauty
Female Founder

Meet the founder

Anna-Gabriella founded NEUU after spending over a year researching and reformulating a slick-back styling cream she could actually live in. She pushed through the final stages of development while working full time and pregnant, launching the brand the same month she had her son. NEUU reflects her mission to give busy women their mornings back with hair that fits real life.

The story

NEUU is a modern haircare brand redefining the slick-back. Built around care and performance, its formulas are designed to strengthen, style, and simplify hair for the rhythm of real life.

The brand's core system pairs The Slick Formula, a hydrating multi-day styling cream that holds without crunch, flaking, or residue, with a curved boar bristle styling brush that pulls hair flat and smooth. The look can be re-slicked each morning and restyled for days without starting over.

Created after more than a year of research and reformulation, NEUU is made for busy women juggling careers, families, and everyday life, offering quick mornings and hair that fits real routines.

Products

The Slick EssentialsNeuu Slick Formula hydrating slick back creamNeuu Slick Formula hydrating slick back creamThe Slick FormulaNeuu curved slick back brushBoar bristle slick back brush for women

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Neuu Hair: quick answers

Who founded Neuu Hair?
Neuu Hair was founded by Anna-Gabriella.
Where is Neuu Hair based?
Neuu Hair is based in Australia.
What does Neuu Hair sell?
Neuu Hair is a founder-led beauty brand. The slick back you can restyle for days.
Is Neuu Hair Australian owned?
Yes. Neuu Hair is an Australian owned, founder-led brand, founded by Anna-Gabriella.
Where can I buy Neuu Hair products?
You can buy directly from Neuu Hair's own website, theneuu.com. Buying direct means more of every sale goes to the founder.