Iris Smit

Founder, Quick Flick

Iris Smit founded Quick Flick in 2017 from her dining room table. Entrepreneurial from a young age, she began coding websites at 14 and by 16 was selling vintage clothing on Etsy. While studying a Bachelor of Science in Interior Architecture, she grew frustrated trying to master a winged eyeliner and concluded the problem was the tool, not her ability - inspiring her belief that beauty tools should change to suit our lives, not the other way around.